Mohammad Safari

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Research activities

Journal Papers

Conference Papers

Theses

A Model for Sales Leadership Based on Social Media in the Cultural Tourism Industry Mohammad Safari, Marzieh Moradi (2025)

The Role of Parasocial Interaction in Impulse Buying Behavior in Social Commerce Instagram Considering Social Class and Generation Mohammad Safari, Zahra Kazemi Saraskanrood (2025)

Designing and Explaining the Pattern of Halal Tourism Marketing (Case Study: Kurdistan Province in Iraq) Imad Hussein Ali, morteza movaghar, Mohammad Safari (2025)

The Impact of Effective Coaching on Sales Performance Mediated by the Role of Soft Skills in the Tourism Industry Mohammed Al-musawi, Mohsen Alizadeh sani, Mohammad Safari, Meysam shirkhodaie, Reyath Thea Azeez (2024)

A Model towards Achieving Sustainable Competitive Advantage through Human Resource Empowerment in the Banking Industry in Iraq: Explaining Antecedents and Consequences Mohammad Javak Kazim Alrihaymee, Mohammad Safari, mahmood yahyazadehfar, Mohsen Alizadeh sani (2024)

Identifying the Antecedents of Customer Loyalty in Islamic Banks Oday Hatem Falih, Bahareh Abedin, Mohammad Safari, mahmood yahyazadehfar (2024)

Identifying Factors Affecting Ethical Consumption among Customers Evidence from Iraq Hind Almalchi, Bahareh Abedin, Mohammad Safari, Mohsen Alizadeh sani, Azmi Azmi (2024)

Clarifying and Modeling the Association Between Internal Marketing, Service Quality and Customer Satisfaction in The Hotel Sector in Iraq Muntadher Shamran, Mohammad Safari, , morteza movaghar (2024)

Designing A Brand Promotion Model of Iraqi Non-Governmental Hospitals Aqeel Jubeir Al-Amri, Meysam shirkhodaie, Mohsen Alizadeh sani, Mohammad Safari (2024)

The Digital Transformation Model for Innovative Marketing Maturity in the Oil Companies Alaa Al-Lami, Meysam shirkhodaie, Mohammad Safari (2024)

A Framework of Critical Success Factors Affecting the Business to Business Sales Performance Mohammad Safari, Tahereh Babazadeh (2024)

Sustainability Challenges In Social Marketing: Oil And Gas Companies In Middle East Region Case Study ALI SULAIMAN, Meysam shirkhodaie, Mohammad Safari (2024)

Designing And Explaining A Model Of Branding For Private Schools In Iraq Salam Abduljaleel Alramdhan, Meysam shirkhodaie, Mohammad Safari (2024)

Investigating Consumer's Perceived Value in B2C Model of Electronic Commerce: A Research Framework and an Empirical Case Study Mohammad Safari, Leyla Ahmadian, Zahra Kazemi Saraskanrood (2023)

A Framework Towards Customer Lifetime Value’s Macro and Micro Dimensions in the Service Sector: A State-of-the-Art Review Mohammad Safari, Minoo Sahebodari (2023)

Drivers of the Target Financial Leverage and Speed of Adjustment in Small and Medium-Sized Companies at Different Stages of Life Cycle Mohammad Safari, Zahra Kazemi Saraskanrood (2023)

A framework of firm performance under the influence of Knowledge Management and Dynamic Capabilities: examining the Mediating role of Sustainable Competitive Advantage Shahrokh Beigi, Esmail Malekakhlagh, Rasoul Nosratpanah, Mohammad Safari (2023)

Characterizing and Modeling the Role of Servant Leadership Style on the Customer Lifetime Value Mohammad Safari, Milad Karimi (2022)

Scenario Planning and Strategic Innovation: The mediating effects of Strategic Thinking and Strategic Flexibility Esmail Malekakhlagh, Mohammad Safari, Mohammad Reza Rokhideh, Shahrokh Beigi (2022)

Performance Gap Analysis Under the Influence of Management Innovation and Business Model Innovation Shahrokh Beigi, Mohammad Dostar, Mohammad Safari, Yaghoub Rashnavadi (2021)

Knowledge-Oriented Leadership and Sales Performance: The Mediating Effects of Market Orientation, Innovative Organizational Culture, and Innovation Implementation morteza movaghar, Mahyar Barari, Mohammad Safari (2021)

Investigating the Impact of International Entrepreneurial Orientation on the International Performance of Small and Medium Enterprises Shahrokh Beigi, Yaghoub Rashnavadi, Mohammad Safari, Mohammad Reza Rokhideh, Nasim Mostafeizi (2021)

...A CONCEPTUAL MODEL TO EXPLAIN KEY FACTORS AFFECTING ISLAMIC BANKING ACCEPTANCE AMONG BANKS AND FINANCIAL SERVICES’ CUSTOMERS Mohammad Safari (2019)

تبیین نقش هوش مصنوعی در پیش بینی ارزش طول عمر مشتری (Clarifying the Role of Artificial Intelligence in Predicting Customer Lifetime Value) Mohammad Safari, Zahra Kazemi Saraskanrood (2024)

Designing and Explaining the Pattern of Halal Tourism Marketing (Case Study: Kurdistan Province in Iraq) IMAD ALASADI, Mohammad Safari, morteza movaghar (2025)

ارائه مدلی جهت تبیین نقش کوچینگ (مربیگری) اثربخش در عملکرد نیروی فروش: مطالعه ای در خدمات گردشگری Mohammed Al-musawi, Reyath Thea Azeez, Meysam shirkhodaie, Mohammad Safari, Mohsen Alizadeh sani (2025)

Developing model of sustainable internationalization in oil industry in Iraq/ توسعه مدل بین المللی سازی پایدار در صنعت نفت عراق Mustafa Salman Al-Osfuri, Mohammad Safari, Meysam shirkhodaie (2024)

طراحی مدل وفاداری مشتریان در بانکهای اسلامی کشور عراق Oday Hatem Falih, mahmood yahyazadehfar, Mohammad Safari, Bahareh Abedin (2024)

ارائه مدلی به منظور دستیابی به مزیت رقابتی پایدار از طریق توانمندسازی منابع انسانی در صنعت بانکداری عراق: تبیین پیشایندها و پسایندها Mohammad Javak Kazim Alrihaymee, Mohsen Alizadeh sani, mahmood yahyazadehfar, Mohammad Safari (2024)

مدل تصمیم گیری استراتژیک برای دستیابی به مزیت رقابتی پایدار در وزارت دارایی عراق- A Strategic Decision Making Model to achieve Sustainable Competitive Advantage in the Ministry of Finance of Iraq Nael Saeed, Bahareh Abedin, mahmood yahyazadehfar, Mohammad Safari (2024)

طراحی مدلی برای تبیین نقش بازاریابی داخلی بر کیفیت خدمات و رضایت مشتری در بخش هتلداری عراق/کربلا Muntadher Shamran, morteza movaghar, mahmood yahyazadehfar, Mohammad Safari (2024)

تحول دیجیتال برای ایجاد بازاریابی نوآورانه در صنعت نفت/ Digital Transformation for Creating Innovative Marketing in The Oil Industry Alaa Al-Lami, Mohammad Safari, Meysam shirkhodaie (2024)

طراحی مدلی برای بازاریابی اجتماعی برای رویارویی با تغییرات اقلیمی در سازمانهای تجاری نفت خاورمیانه/ Designing Model for Social Marketing to Face the Climate Change in The Middle East Petroleum Business Organizations ALI SULAIMAN, Mohammad Safari, Meysam shirkhodaie (2024)

طراحی مدل برندسازی برای مدارس انتفاعی در شهر بغداد Salam Abduljaleel Alramdhan, morteza movaghar, Mohammad Safari, Meysam shirkhodaie (2024)

تعیین عوامل مرتبط بر بازاریابی گردشگری درمانی مقصد با تاثیر بر تکرار و انتشار پیام های مثبت: مورد مطالعه مراجعین به بیمارستان های شهر کربلا Ali AWDAA, Mohammad Safari, Mohsen Alizadeh sani, Aboalhasan Hosseini (2024)

The impact of financial intelligence on managers risk taking: moderating role of strategic thinking Ahmad Nafe, Mohammad Safari, Bahareh Abedin (2023)

Identifying and explaining factors affecting the maintenance of the human resources of the Organization: a case study of the ministry of Justice and prison reformation Aqeel Al Sukaini, Mohsen Alizadeh sani, Mohammad Safari (2023)

بررسی نقش اعتماد، حریم خصوصی، کیفیت خدمات و رضایت مشتری بر ارزش ویژه برند مبتنی بر مشتری Hasanein Hasnawi, Aboalhasan Hosseini, Mohammad Safari (2023)

Investigating the impact of capital structure factors on profitability in the Iraq stock market Abas Alshenan, Mohammad Safari, mahmood yahyazadehfar (2023)

The relationship between dimensions of brand value and instant impulsive buying behavior of online store consumers: a case study of an online store in Iraq Mahmoud Alshowaili, Mohammad Safari, mahmood yahyazadehfar (2023)

The role of financial control in achieving the strategic goals of service institutions in the Republic of Iraq Mustafa Almaabar, Mohammad Safari, mahmood yahyazadehfar (2023)

دستیابی به وفاداری در جوامع برند آنلاین در جامعه عراق Heidar Almansouri, Meysam shirkhodaie, Mohammad Safari (2022)

بررسی نقش بازاریابی اخلاقی در ارتقای وفاداری مشتری Watheq Albadiri, Mohammad Safari, Meysam shirkhodaie (2022)

مطالعه تجربی در مورد اثرات آمیخته بازاریابی سبز بر ابعاد فرآیند تصمیم گیری رفتار مصرف کننده در بازار نوشیدنی در عراق Adham Mohammad Salman, Mohammad Safari, Meysam shirkhodaie (2022)

بررسی تاثیر هوش تجاری بر عملکرد سازمانی با یادگیری مشارکتی در start-ups در عراق Hosein Ala Abdolhsein Alkhafaji, Mohammad Safari, Aboalhasan Hosseini (2022)

چارچوبی برای توضیح نقش ارزش ویژه برند، کیفیت خدمات و رضایت مشتری بر رفتار خرید آنی: مطالعه موردی فروشگاه کوکاکولا Ali Saadi Saleh, Bahareh Abedin, Mohammad Safari (2022)

عوامل مهم موفقیت موثر بر سودآوری بانکهای تجاری منتخب در عراق Zeinab Abdolhadi Naji Alnaser, Mohammad Safari, mahmood yahyazadehfar (2022)

بررسی رابطه مدیریت منابع انسانی سبز و بازاریابی سبز بر نوآوری محصول سبز و عملکرد سازمانی Asaad Fatlawi, Mohammad Safari, Aboalhasan Hosseini (2022)

تاثیر چابکی استراتژیک بر تاب آوری سازمانی در طول بحران کووید 19: نقش قابلیت نوآوری Sajjad Alsafi, Mohammad Safari, Bahareh Abedin (2022)

بررسی تاثیر بازاریابی کاررافرینانه بر عملکرد باشگاه های ورزشی در عراق: نقش میانجی ماهین باشگاه و نقش تعدیل کننده ارزش ویژه برند Ali Alsholaili, Mohammad Safari, Bahareh Abedin (2022)

Investigating the impact of entrepreneurial marketing on the performance of sports clubs in Iraq ( the mediating role of the nature of the club and the Moderating role of brand equity Ali Nabeel Abdulhasan Ali Nabeel Abdulhasan, Mohammad Safari, Bahareh Abedin (2022)

The impact of strategic agility on organizational resilience during Corona Crisis: the role of strategic flexibility in this relationship Sajjad Jabbar Hamdan, Mohammad Safari, Bahareh Abedin (2022)

بررسی عوامل کلیدی موثر بر موفقیت استراتژی مدیریت ارتباط با مشتری: شواهدی از عراق Noor Humairi, Meysam shirkhodaie, Mohammad Safari (2022)

بررسی ارتباط بین انعطاف پذیری استراتژیک، جهت گیری بازار و عملکرد بازاریابی: مطالعه موردی بانکهای تجاری عراق Hasanein Alsaedi, Mohsen Alizadeh sani, Mohammad Safari (2022)

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Research interests

International Commerce and Marketing
Strategic Thinking
HR Measurement and Standard
Customer Value Management
Cognitive Sciences in Management and Organization
Strategic Management and Decision Making

Name: Leila Shakeri Kebria

AcademicLevel: Master

Field: Business Strategic Management

Thesis:
Name: Omid Khodadoost

AcademicLevel: Master

Field: Business Management

Thesis:
Name: Zeinab Amiri

AcademicLevel: Master

Field: Business Management

Thesis:
Name: Homa Jalali

AcademicLevel: Master

Field: Business Management

Thesis:
Name: Fahimeh Sayadi

AcademicLevel: Master

Field: Business Strategic Management

Thesis:
Name: Mohammadreza Mohammadnezhad

AcademicLevel: Master

Field: Business Management

Thesis:

Secretary of the specialized committee of entrepreneurship and university, the center of consensus among professors and academic elites (1401 - 1403)
Executive Manager of Journal of International Marketing Modeling (1400 - present)
Head of Department: Business Management (1402 - present)

Mohammad Safari

Courses

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