2024 : 6 : 13
Mohammad Safari

Mohammad Safari

Academic rank: Assistant Professor
ORCID: https://orcid.org/0000-0002-3286-3957
Education: PhD.
ScopusId: http://scimet.umz.ac.ir/
Faculty: Faculty of Economics and Administrative Sciences
Address: Department of Business Administration, Faculty of Economic and Administrative Sciences, University of Mazandaran
Phone: 011-35302501

Courses

Research activities

Journal Papers
The Digital Transformation Model for Innovative Marketing Maturity in the Oil Companies Alaa Al-Lami, Meysam shirkhodaie, Mohammad Safari (2024)
Designing And Explaining A Model Of Branding For Private Schools In Iraq Salam Abduljaleel Alramdhan, Meysam shirkhodaie, Mohammad Safari (2024)
Scenario Planning and Strategic Innovation: The mediating effects of Strategic Thinking and Strategic Flexibility Esmail Malekakhlagh, Mohammad Safari, Mohammad Reza Rokhideh, Shahrokh Beigi (2022)
Performance Gap Analysis Under the Influence of Management Innovation and Business Model Innovation Shahrokh Beigi, Mohammad Dostar, Mohammad Safari, Yaghoub Rashnavadi (2021)
Investigating the Impact of International Entrepreneurial Orientation on the International Performance of Small and Medium Enterprises Shahrokh Beigi, Yaghoub Rashnavadi, Mohammad Safari, Mohammad Reza Rokhideh, Nasim Mostafeizi (2021)
Conference Papers
Theses
طراحی مدل برندسازی برای مدارس انتفاعی در شهر بغداد Salam Abduljaleel Alramdhan, morteza movaghar, Mohammad Safari, Meysam shirkhodaie (2024)
بررسی نقش بازاریابی اخلاقی در ارتقای وفاداری مشتری Watheq Albadiri, Mohammad Safari, Meysam shirkhodaie (2022)
عوامل مهم موفقیت موثر بر سودآوری بانکهای تجاری منتخب در عراق Zeinab Abdolhadi Naji Alnaser, Mohammad Safari, mahmood yahyazadehfar (2022)

Research interests

  • Strategic Thinking
  • Neurostrategy
  • HR Measurement and Standard
  • Customer Value Management
  • Cognitive Sciences in Management and Organization
  • Strategic Management and Decision Making
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Students

  • لیلا شاکری کبریا
    Name: Leila Shakeri Kebria
    AcademicLevel: Master
    Field: Master of Business Administration
    Thesis: Antecedents of the alignment of marketing strategies and business strategies at the B2B level in knowledge-based businesses.
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Executive activities

  • Secretary of the specialized committee of entrepreneurship and university, the center of consensus among professors and academic elites (1401 - present)
  • Executive Manager of Journal of International Marketing Modeling (1400 - present)
  • Head of Department: Business Management (1402 - present)
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