مشخصات پژوهش

صفحه نخست /The Formulation Strategic ...
عنوان The Formulation Strategic Plan of Sepahan sport Club: Fans Management Approach
نوع پژوهش مقاله چاپ شده
کلیدواژه‌ها Fans, Football, Management, Sport Club, Strategic Planning
چکیده The aim of this study was to develop a strategic plan and Landscape Management Fans for Club Sport Sepahan for a period of five years, from 2015 until 2019. The present study was Quantitative and qualitative study. The sample consisted of 100 members, managers, analysts, strategists, leads the field were supporters club Sepahan. To collect the information required on the quantitative section of the questionnaire, confirmed the validity of the experts in the qualitative interviews were used. To analyze the data needed to evaluate the situation and act strategically in a matrix (SPACE) and Quantitative Strategic Planning Matrix (QSPM) was used. Qualitative methods were used in logical induction. The findings showed that the supporters club Sepahan areas 5 and 5 grand strategy is a long term goal. While the position of the supporters club based strategy and strategic actions in the evaluation matrix position was attacked. Finally, it can be concluded that perspective, goals and strategic themes outlined supporters club Sepahan has the ability to execute strategic areas.
پژوهشگران سعید تابش (نفر دوم)، رسول نظری (نفر اول)