Ag:ZnO hybrid nanostructures were successfully prepared by a twice arc discharge method in liquid. The visible light photocatalytic activities were successfully demonstrated for the degradation of Rhodamine B (Rh. B), Methyl orange (MO), and Methylene blue (MB) as standard organic compounds under the irradiation of 90 W halogen light for 2 h. The Ag:ZnO nanostructures were characterized by X-Ray diffraction (XRD), X-ray photoelectron spectroscopy (XPS), transmission electron microscopy (TEM), and ultraviolet-visible absorption spectroscopy (UV-Vis). The results revealed that the Ag:ZnO nanostructures extended the light absorption spectrum toward the visible region and significantly enhanced the Rh. B photodegradation under visible light irradiation. 3 mM Ag:ZnO nanostructures exhibited highest photocatalytic efficiency. It has been confirmed that the Ag:ZnO nanostructures could be excited by visible light (E<3.3 eV). The significant enhancement in the Ag:ZnO nanostructures photocatalytic activity under visible light irradiation can be ascribed to the effect of physisorbed noble metal Ag by acting as electron traps in ZnO band gap. A mechanism for photocatalytic degradation of organic pollutant over Ag:ZnO photocatalyst was proposed based on our observations.